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100 Practical Ways to Improve Customer Experience

Paperback • 2018 • 1. edition

100 Practical Ways to Improve Customer Experience

By Martin Newman, Malcolm McDonald

0 Ratings • 0.0 of 5

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About the book

SHORTLISTED: Business Book Awards 2019 - Sales and Marketing Category Virtually all consumer-facing businesses talk about putting the customer first, but in reality, few deliver on this as effectively as they could. 100 Practical Ways to Improve Customer Experience walks readers through a wealth of practical tips, tools, guidelines and frameworks, for implementing customer-focused marketing strategies at every step of the customer journey. By ensuring that the customer remains the key focus, com...Show more

Business strategy

Book details

ISBN

9780749482671

Publisher

Kogan Page Ltd

Published year

2018

Language

Edition

1

Original title

100 Practical Ways to Improve Customer Experience

Format

Paperback

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