The social marketplace for new and used books.

Get started

For the authors

Support

Track a shipment

Company

Contact us

Fast delivery with

Safe payments by

© 2026 Bookis AS

English

Norway

Region is based on IP address

Home

Online marketing / Social media marketing

Home
Genres
Online marketing / Social media marketing

Marketing

Paperback • 2016 • English

Marketing

4 Ratings • 4.5 of 5

‌
‌

‌

‌
‌

‌
‌

‌

‌
‌
‌
‌
‌
‌
‌
‌

‌

About the book

Do you want to know how a quintessentially British brand expands into the Chinese market, how organizations incorporate social media into their communication campaigns, or how a department store can channel its business online? What can you learn from these practices and how could it influence your career, whether in marketing or not? Marketing, 4th edition, will provide the skills vital to successfully engaging with marketing across all areas of society, from dealing with sceptical consumers, m...Show more

Economics, Finance, Business and Management

Sales and marketing

Online marketing / Social media marketing

Book details

ISBN

9780198748533

Publisher

Oxford University Press

Published year

2016

Language

English

Original title

Marketing

Format

Paperback

Shippping and returns

Shipping

Used books are shipped by the seller. Expected delivery after package is sent is 2-4 days.

Returns

Contact the seller after delivery.

Reviews · 0

4 Ratings • 4.5 of 5

You might also like

Marketing Management

Marketing Management

Philip Kotler

Principles of Marketing

Principles of Marketing

Philip Kotler

Marketing ISE

Marketing ISE

C. Shane Hunt

Foundations of Marketing

Foundations of Marketing

John Fahy

Global Marketing & Advertising

Global Marketing & Advertising

Marieke de Mooij

Understanding Digital Marketing A Complete Guide to Engaging Customers and Implementing Successful Digital Campaigns

Understanding Digital Marketing A Complete Guide to Engaging Customers and Implementing Successful Digital Campaigns

Damian Ryan

Consumer Behavior: Buying, Having, and Being - 13. utgave

Consumer Behavior: Buying, Having, and Being - 13. utgave

Micheal R. Solomon

Marketing

Marketing

University of Leicester) Baines Paul (Professor of Political Marketing

Kotler: Marketing Management_p4

Kotler: Marketing Management_p4

Phil T. Kotler

Marketing Concepts & Strategies

Marketing Concepts & Strategies

UK) Simkin Lyndon (Oxford Brookes University

Digital Marketing

Digital Marketing

Annmarie Hanlon

Digital Marketing Strategy

Digital Marketing Strategy

Simon Kingsnorth

Business Ethics

Business Ethics

University of Bath) Crane Andrew (Professor of Business and Society

Social Media Marketing

Social Media Marketing

Stephan Dahl

Digital Analytics for Marketing

Digital Analytics for Marketing

USA) Sponder Marshall (Baruch College and Rutgers University

Marketing Theory

Marketing Theory

Understanding Digital Marketing

Understanding Digital Marketing

Damian Ryan

Market Research in Practice

Market Research in Practice

Matthew Harrison

Consumer Behavior

Consumer Behavior

Austin) Hoyer Wayne (University of Texas

Marketing Ethics & Society

Marketing Ethics & Society

Marketing Management, Global Edition

Marketing Management, Global Edition

Philip Kotler

Marketing Management, 3rd edn

Marketing Management, 3rd edn

Svend Hollensen

Marketing Communications A European Perspective

Marketing Communications A European Perspective

Patrick de Pelsmacker

Essentials of marketing communications 2

Essentials of marketing communications 2

Chris Fill

International Marketing: Eleventh Edition

International Marketing: Eleventh Edition

Philip R.

Direct and Interactive Marketing

Direct and Interactive Marketing

Sargeant, Adrian

Digital Marketing Excellence

Digital Marketing Excellence

Dave Chaffey

Principles and Practice of Marketing

Principles and Practice of Marketing

David Jobber