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Paperback • 2020 • English • 5. edition
By Damian Ryan
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About the book
Gain essential grounding in SEO, email marketing, social media, content marketing, performance marketing and much more, with this practical and essential guide to digital marketing. The world of digital media is constantly changing, as technologies continue to transform the way we interact and communicate on a global scale. In this climate, Understanding Digital Marketing provides a practical, no-nonsense guide to digital marketing, from strategy and digital transformation to best-practice basic...Show more
Book details
ISBN
9781789666014
Publisher
Kogan Page
Published year
2020
Language
English
Edition
5
Original title
Understanding Digital Marketing A Complete Guide to Engaging Customers and Implementing Successful Digital Campaigns
Format
Paperback
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