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Social Media Marketing

Paperback • 2018 • 1. edition

Social Media Marketing

By Stephan Dahl

0 Ratings • 0.0 of 5

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About the book

This book is not available as a print inspection copy. To download an e-version click here or for more information contact your local sales representative.The Second Edition of this text maintains a scholarly approach, providing students with an up-to-date understanding of both the theory and practice of social media marketing, whilst taking a thorough refreshment of the cases, examples and the literature.It offers a critical evaluation of the theoretical frameworks that can be used to explain a...Show more

Sales and marketing

Book details

ISBN

9781473982345

Publisher

SAGE Publications Ltd

Published year

2018

Language

Edition

1

Original title

Social Media Marketing

Format

Paperback

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Other versions

Social Media Marketing

Social Media Marketing

Hardcover · 2018

Reviews · 0

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