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Marketing 4.0: Moving from Traditional to Digital

Hardcover • 2016 • English

Marketing 4.0: Moving from Traditional to Digital

By Philip Kotler

0 Ratings • 0.0 of 5

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About the book

Marketing has changed forever this is what comes next Marketing 4. 0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing.

Sales and marketing

Book details

ISBN

9781119341208

Publisher

John Wiley & Sons Inc

Published year

2016

Language

English

Original title

Marketing 4.0: Moving from Traditional to Digital

Format

Hardcover

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0 Ratings • 0.0 of 5

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