The social marketplace for new and used books.

Get started

Learn to sell
Learn to buy
Buy textbooks
Sign up
Buy a giftcard
For the authors

Support

Help
Track a shipment
Terms of use
Privacy policy
Cookies policy

Company

About us
Work with us
Give feedback
Categories

Contact us

Fast delivery with

Safe payments by

Visa
Mastercard
Vipps
Klarna

© 2026 Bookis AS

English

Norway

Region is based on IP address

Digital Business and E-commerce Management

Paperback • 2024 • English • 8. edition

Digital Business and E-commerce Management

By Dave Chaffey, Tanya Arturi, Tanya Hemphill, David Edmundson-Bird

4 Ratings • 5.0 of 5

‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌

About the book

Understand the crucial aspects of digital business and e-commerce with this best-selling text. Digital Business and E-Commerce Management, 8th edition, develops your knowledge and skills in digital technology, media and data to help you thrive in an increasingly harsh and competitive environment. Engaging and informative, this industry-leading text helps you understand the strategies and tactics that organisations use to optimise internal processes through digital channels for marketing and supp...Show more

Book details

ISBN

9781292725833

Publisher

Pearson

Published year

2024

Language

English

Edition

8

Original title

Digital Business and E-commerce Management

Format

Paperback

Shippping and returns

Shipping

Used books are shipped by the seller. Expected delivery after package is sent is 2-4 days.

Returns

Contact the seller after delivery.

Reviews · 0

4 Ratings • 5.0 of 5

You might also like

Digital Marketing Strategy, Planning and Disruption

Digital Marketing Strategy, Planning and Disruption

Annmarie Hanlon

Fundamentals of digital business management

Fundamentals of digital business management

Deodat Edward

Digital Marketing Strategy, Implementation and Practice

Digital Marketing Strategy, Implementation and Practice

Dave Chaffey

E-commerce 2021-2022 : business. technology. society

E-commerce 2021-2022 : business. technology. society

Kenneth C. Laudon

Designed for digital

Designed for digital

Jeanne W. Ross

Understanding Digital Marketing A Complete Guide to Engaging Customers and Implementing Successful Digital Campaigns

Understanding Digital Marketing A Complete Guide to Engaging Customers and Implementing Successful Digital Campaigns

Damian Ryan

E-commerce 2020-2021

E-commerce 2020-2021

Kenneth C.

Introduction to Digital Transformation and its impact on society

Introduction to Digital Transformation and its impact on society

Abbas Strømmen-Bakhtiar

International Business

International Business

Simon Collinson

Digital Business and E-Commerce Management

Digital Business and E-Commerce Management

Dave Chaffey

Digital Marketing Strategy

Digital Marketing Strategy

Simon Kingsnorth

E-commerce 2019

E-commerce 2019

E-Commerce 2018, Global Edition

E-Commerce 2018, Global Edition

Kenneth C. Laudon

E-marketing

E-marketing

USA) Strauss Judy (University of Nevada Reno

What's Your Digital Business Model?

What's Your Digital Business Model?

Peter Weill

Digital Analytics for Marketing

Digital Analytics for Marketing

USA) Sponder Marshall (Baruch College and Rutgers University

Digital Branding

Digital Branding

Daniel Rowles

E-commerce 2017 business. Technology. Society. Global edition, 13e

E-commerce 2017 business. Technology. Society. Global edition, 13e

Kenneth Atchity

Shaping the Digital Enterprise

Shaping the Digital Enterprise

Understanding Digital Marketing

Understanding Digital Marketing

Damian Ryan

E-Commerce 2016 Business, Technology, Society, Global Edition

E-Commerce 2016 Business, Technology, Society, Global Edition

Kenneth C. Laudon

Digital to the Core

Digital to the Core

Mark Raskino

Leading Digital

Leading Digital

George Westerman

Digital marketing integrating strategy and ta…

Digital marketing integrating strategy and ta…

Ira Kaufman,

Emarketing exellence

Emarketing exellence

Dave chaffey

Emarketing excellence

Emarketing excellence

Dave Chaffey

Digital Marketing: Strategy, Implementation and Practice

Digital Marketing: Strategy, Implementation and Practice

Dave Chaffey,

Lesikar's Business Communication Connecting in a Digital World

Lesikar's Business Communication Connecting in a Digital World

Kathryn Rentz

Business information management : Improving Performance Using Information Systems

Business information management : Improving Performance Using Information Systems

Dave Chaffey

E-business and e-commerce management second edition

E-business and e-commerce management second edition

Dave Chagfey

Digital Marketing

Digital Marketing

Dave Chaffey

Optimizing Digital Strategy

Optimizing Digital Strategy

Christopher Bones

Digital Marketing Excellence

Digital Marketing Excellence

Dave Chaffey

Principles and Practice of Marketing

Principles and Practice of Marketing

David Jobber