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Hardcover • 2007 • English • 1. edition
By Beth Rogers
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About the book
Until recently, sales managers received no specific training for their jobs. However, selling has become more complex with the emergence of regulations and more sophisticated customers. Sales managers need to inspire and achieve sales results by managing teams of professionals and other resources. To do so, they need guidance on dealing with issues that arise in these broader aspects of their role. This concise guide for sales managers is based on a well-known sales management technique called t...Show more
Book details
ISBN
9780470513057
Publisher
John Wiley & Sons
Published year
2007
Language
English
Edition
1
Original title
Rethinking Sales Management A Strategic Guide for Practitioners
Format
Hardcover
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