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The Challenger Sale

Hardcover • 2011 • English

The Challenger Sale

By Matthew Dixon

0 Ratings • 0.0 of 5

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About the book

The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at Corporate Executive Board to investigate the skills, behaviors, knowledge, and attitudes that matter most for high performance. And what they discovered may be the biggest shock to conventional sales wisdom in decades. Based on an exhaustive study of thousands of sales reps across multiple industries and geographies, "The Challenge...Show more

Book details

ISBN

9781591844358

Publisher

Portfolio

Published year

2011

Language

English

Original title

The Challenger Sale

Format

Hardcover

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