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English
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© 2026 Bookis AS
English
Norway
Region is based on IP address
Paperback • 2012 • English • 1. edition
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About the book
Combining quality and user-friendliness with rigor and relevance, Frank T. Rothaermel synthesizes theory, empirical research, and practical applications in a breakthrough new text designed to prepare students for the types of challenges they will face as managers in the globalized and turbulent business environment of the 21st century. This new textbook, written with a single, strong voice, weaves together classic and cutting-edge theory with in-chapter cases and strategy highlights, to teach st...Show more
Book details
ISBN
9780077324452
Publisher
McGraw-Hill Education
Published year
2012
Language
English
Edition
1
Original title
Strategic Management
Format
Paperback
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