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Marketing Channel Strategy

Pocket • 2014 • 1. utgave

Marketing Channel Strategy

Av Anne Coughlan, Erin Anderson, Robert Palmatier, Louis W. Stern, Adel I. El-Ansary

0 vurderinger • 0.0 av 5

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Om boken

For advanced undergraduate and/or graduate-level courses in Distribution Channels, Marketing Channels or Marketing Systems.Marketing Channel Strategy shows students how to design, develop, maintain and manage effective relationships among worldwide marketing channels to achieve sustainable competitive advantage by using strategic and managerial frames of reference.This program will provide a better teaching and learning experience-for you and your students. Here's how:Bring Concepts to Life with...Vis mer

Om boken

ISBN

9781292060460

Forlag

Taylor & Francis Ltd

Publiseringsår

2014

Språk

Utgave

1

Originaltittel

Marketing Channel Strategy

Format

Pocket

Frakt og retur

Frakt

Brukte bøker sendes av selgeren. Forventet leveringstid etter pakken er sendt er 2-4 dager.

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Omtaler · 0

0 vurderinger • 0.0 av 5

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