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Political Marketing - Theory and Concepts

Pocket • 2013 • Engelsk

Political Marketing - Theory and Concepts

Av Ormrod, Henneberg, O'Shaughnessy

0 vurderinger • 0.0 av 5

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Om boken

"Political Marketing: Theories and Concepts provides students with a valuable and critical understanding of how political parties use marketing to attain their aims. Unlike other textbooks, this text explicitly focuses on the theoretical underpinnings and cutting edge concepts used by political parties, allowing students to gain key insights into how they win elections and remain in power. With an engaging and thought provoking topic selection, these field-leading authors have ensured that this ...Vis mer

Referanse, informasjon og tverrfaglige emner
Økonomi, finans, næringsliv og ledelse
Barnebøker, ungdomsbøker og læremidler

Om boken

ISBN

9780857025814

Publiseringsår

2013

Språk

Engelsk

Originaltittel

Political Marketing - Theory and Concepts

Format

Pocket

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Frakt

Brukte bøker sendes av selgeren. Forventet leveringstid etter pakken er sendt er 2-4 dager.

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Omtaler · 0

0 vurderinger • 0.0 av 5

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