Principles and practice of marketing

Pocket • 2004

Principles and practice of marketing

Av David Jobber

0 vurderinger • 0.0 av 5

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Om boken

Covering topics such as direct marketing, interactive communication, database management and management of a direct marketing campaign, this text is aimed at undergraduate marketing students or post experience MBA or DMS level students. Second revised edition.

Næringsvirksomhet, administrasjon og ledelse

Etikk og sosialt ansvar i næringslivet

Entreprenørskap

Om boken

ISBN

9780077107086

Publiseringsår

2004

Språk

Originaltittel

Principles and practice of marketing

Format

Pocket

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Principles and Practice of Marketing

Pocket · 2016

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0 vurderinger • 0.0 av 5

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