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Hidden Persuasion 33 Psychological Influences Techniques in Advertising

Pocket • 2019 • Engelsk

Hidden Persuasion 33 Psychological Influences Techniques in Advertising

Av Marc Andrews

0 vurderinger • 0.0 av 5

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Om boken

Visual messages are omnipresent in our daily life. They are constantly attempting to persuade us to buy, learn and act. Some are more successful than others in influencing our behavior and choices. What is the secret power of these messages? How do they succeed in changing our behavior? This book analyzes advertising beyond the persuasive power of the imagery itself. It explains the psychology behind 33 effective influence techniques in visual persuasion and how to apply them. The techniqu...Vis mer

Om boken

ISBN

9789063695316

Forlag

Laurence King Publishing

Publiseringsår

2019

Språk

Engelsk

Originaltittel

Hidden Persuasion 33 Psychological Influences Techniques in Advertising

Format

Pocket

Frakt og retur

Frakt

Brukte bøker sendes av selgeren. Forventet leveringstid etter pakken er sendt er 2-4 dager.

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Omtaler · 0

0 vurderinger • 0.0 av 5

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