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The Persuaders

Pocket • 2016 • 1. utgave

The Persuaders

Av James Garvey

0 vurderinger • 0.0 av 5

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Om boken

Almost every hour of every day, people will try to change your mind -- and they don't want you to notice, because none of it consists in giving you good reasons. You are nudged, anchored, and incentivized. Products are designed with the help of neuromarketing to appeal to unconscious minds; the taste of food is improved merely by brand association. Covert PR can start wars -- the emotional testimony of fifteen year-old Nayirah which helped the case for the first Gulf War was assembled by PR firm...Vis mer

Sosiale og etiske spørsmål
Vold og mishandling i samfunnet
Helse, sykdom og avhengighet: sosiale aspekter

Om boken

ISBN

9781785781001

Forlag

Icon Books Ltd

Publiseringsår

2016

Språk

Utgave

1

Originaltittel

The Persuaders

Format

Pocket

Frakt og retur

Frakt

Brukte bøker sendes av selgeren. Forventet leveringstid etter pakken er sendt er 2-4 dager.

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Andre utgaver

The Persuaders

The Persuaders

Pocket · 2015

Omtaler · 0

0 vurderinger • 0.0 av 5

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