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Farm Don't Hunt The Definitive Guide to Customer Success

Paperback • 2016 • English

Farm Don't Hunt The Definitive Guide to Customer Success

By Guy Nirpaz, Fernando Pizarro

0 Ratings • 0.0 of 5

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About the book

Across entire verticals of the economy the new normal is the recurring revenue business. Charging customers on a monthly basis, firms with this model have to play by an entirely new set of rules, rules which generally favor the customer over the seller. But this new model also opens up fantastic opportunities to provide and extract more value from the relationship as well. To create that value business needs to move away from a hunting mindset to a farming mindset. That change is the new paradig...Show more

Business ethics and social responsibility
Entrepreneurship / Start-ups
Business process / operations management

Book details

ISBN

9780692620939

Publisher

Guy Nirpaz with Fernando Pizarro

Published year

2016

Language

English

Original title

Farm Don't Hunt The Definitive Guide to Customer Success

Format

Paperback

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0 Ratings • 0.0 of 5

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