Nettbokhandelen for kjøp og salg av bøker.

Kom i gang

Lær å selge
Lær å kjøpe brukt
Kjøp pensumbøker
Logg inn eller registrer deg
Kjøp et gavekort
For forfattere

Kundeservice

Hjelp
Spor ordre
Brukervilkår
Personvernregler
Informasjonskapsler

Bookis

Om oss
Jobb hos oss!
Gi tilbakemelding
Sjangere

Kontakt oss

Rask levering med

Trygg betaling med

Visa
Mastercard
Vipps
Klarna

© 2026 Bookis AS

Norsk

Norge

Region er basert på IP-adresse

Brand Desire

Pocket • 2016 • 1. utgave

Brand Desire

Av Nicholas Ind, Oriol Iglesias

0 vurderinger • 0.0 av 5

‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌

Om boken

Desire is big business. If companies can create true desirability for their brand, customers will not only express preference and loyalty, they also show a willingness to act as brand champions, participate in online communities, co-create innovative ideas, and show the sort of commitment that is normally associated with fervent employees. However, desire doesn't just happen. Brands need to nurture it by offering security and surprise. Consumers should feel secure when they buy and use a brand; ...Vis mer

Om boken

ISBN

9781472936233

Forlag

Bloomsbury Publishing PLC

Publiseringsår

2016

Språk

Utgave

1

Originaltittel

Brand Desire

Format

Pocket

Frakt og retur

Frakt

Brukte bøker sendes av selgeren. Forventet leveringstid etter pakken er sendt er 2-4 dager.

Returer

Kontakt selgeren etter levering.

Andre utgaver

Brand Desire

Brand Desire

Innbundet · 2016

Omtaler · 0

0 vurderinger • 0.0 av 5

Du vil kanskje også like

Brand Management Co-creating Meaningful Brands

Brand Management Co-creating Meaningful Brands

Michael Beverland

In Good Conscience Do the Right Thing While Building a Profitable Business

In Good Conscience Do the Right Thing While Building a Profitable Business

Nicholas Ind

Point of purpose

Point of purpose

Bård Annweiler

Worlds of Wonder Experience Design for Curious People

Worlds of Wonder Experience Design for Curious People

Erik Bär

Strategic Brand Management A European Perspec…

Strategic Brand Management A European Perspec…

Kevin J. Delaney

Strategic Corporate Social Responsibility

Strategic Corporate Social Responsibility

Debbie Haski-Leventhal

Digital Branding

Digital Branding

Daniel Rowles

Designing Brand Identity

Designing Brand Identity

Alina Wheeler

Branding

Branding

Michael Johnson

The Physics of Brand Understand the Forces Behind Brands That Matter

The Physics of Brand Understand the Forces Behind Brands That Matter

Aaron Keller

Great Store Design

Great Store Design

Natalie Häntze

Experience Design: A Framework for Integrating Brand, Experience, and Value

Experience Design: A Framework for Integrating Brand, Experience, and Value

Patrick Newbery

Experience Design : A Framework for Integrating Brand, Experience, and Value

Experience Design : A Framework for Integrating Brand, Experience, and Value

Patrick. Newbery

Evil by Design: Interaction Design to Lead Us Into Temptation

Evil by Design: Interaction Design to Lead Us Into Temptation

Chris Nodder

The New Strategic Brand Management Advanced Insights and Strategic Thinking

The New Strategic Brand Management Advanced Insights and Strategic Thinking

Jean-Noël Kapferer

The Intention Economy When Customers Take Charge

The Intention Economy When Customers Take Charge

Doc Searls

Big Brand Theory

Big Brand Theory

Sandu Publishing

The experience economy

The experience economy

B. Joseph

Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy

Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy

Martin Lindstrom

Design Thinking: Integrating Innovation, Customer Experience, and Brand Value

Design Thinking: Integrating Innovation, Customer Experience, and Brand Value

Thomas Lockwood

Change by Design

Change by Design

Tim Brown

What is Branding? (Essential Design Handbooks)

What is Branding? (Essential Design Handbooks)

Healey, Matthew

Taking Brand Initiative

Taking Brand Initiative

Rosemary (University of Binghampton) Arrojo

The New Strategic Brand Management Creating and Sustaining Brand Equity Long Term

The New Strategic Brand Management Creating and Sustaining Brand Equity Long Term

Jean-Noël Kapferer

Wally Olins: The Brand Handbook

Wally Olins: The Brand Handbook

Wally Olins

Living The Brand - How to transform every member of your organization into a brand champion

Living The Brand - How to transform every member of your organization into a brand champion

Nicholas Ind

Brands

Brands

Marcel Danesi

Branding For Dummies

Branding For Dummies

Bill Chiaravalle

The Brand Gap

The Brand Gap

Marty Neumeier

Brand Sense

Brand Sense

Martin Lindstrom

Purple Cow

Purple Cow

Seth Godin

Emotional Design

Emotional Design

Donald Adamson

How brands become icons: the principles of cultural branding

How brands become icons: the principles of cultural branding

Douglas Carlton Abrams

Creating Powerful Brands in Consumer, Service and Industrial Markets

Creating Powerful Brands in Consumer, Service and Industrial Markets

Leslie De Chernatony

The Brand Gap How to Bridge the Distance Between Business Strategy and Design

The Brand Gap How to Bridge the Distance Between Business Strategy and Design

Marty Neumeier

The New Culture of Desire 5 Radical New Strategies that Will Change Your Business and Your Life

The New Culture of Desire 5 Radical New Strategies that Will Change Your Business and Your Life

Melinda Davis

Building strong brands

Building strong brands

David A. Aaker

The 22 Immutable Laws of Branding

The 22 Immutable Laws of Branding

Al Ries

11 Steps to Brand Heaven The Ultimate Guide to Buying an Advertising Campaign

11 Steps to Brand Heaven The Ultimate Guide to Buying an Advertising Campaign

Len Weinreich