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Start Me Up! is a comprehensive compendium of innovative corporate design for a new generation. Brimming with imaginative business ideas that range from a turban tailoring house to an artistically ambitious mattress manufactory, this book presents brands that break away from stereotypes through their visual identities. Brands are people and people are brands: the featured examples show that entrepreneurship today is more personal than ever before. Whether a beauty parlor in Singapore or a whiske...Vis mer