Nettbokhandelen for kjøp og salg av bøker.

Kom i gang

Lær å selge
Lær å kjøpe brukt
Kjøp pensumbøker
Logg inn eller registrer deg
Kjøp et gavekort
For forfattere

Kundeservice

Hjelp
Spor ordre
Brukervilkår
Personvernregler
Informasjonskapsler

Bookis

Om oss
Jobb hos oss!
Gi tilbakemelding
Sjangere

Kontakt oss

Rask levering med

Trygg betaling med

Visa
Mastercard
Vipps
Klarna

© 2026 Bookis AS

Norsk

Norge

Region er basert på IP-adresse

Purple Cow

Pocket • 2005 • Engelsk

Purple Cow

Av Seth Godin

2 vurderinger • 5.0 av 5

‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌

Om boken

You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. What do Apple, Starbucks, Dyson and Pret a Manger have in common? How do they achieve spectacular growth, leaving behind former tried-and-true brands to gasp their last? The old checklist of P's used by marketers - Pricing, Promotion, Publicity - aren't working anymore. The golden age of advertising is over. It's time to add a new P - the Purple Cow. Purple Cow describes something phenomenal, som...Vis mer

Om boken

ISBN

9780141016405

Forlag

Penguin Books Ltd

Publiseringsår

2005

Språk

Engelsk

Originaltittel

Purple Cow

Format

Pocket

Frakt og retur

Frakt

Brukte bøker sendes av selgeren. Forventet leveringstid etter pakken er sendt er 2-4 dager.

Returer

Kontakt selgeren etter levering.

Omtaler · 0

2 vurderinger • 5.0 av 5

Du vil kanskje også like

Do Purpose New Edition Why Brands with a Purpose Do Better and Matter More

Do Purpose New Edition Why Brands with a Purpose Do Better and Matter More

David Hieatt

The Geek Way The Radical Mindset That Drives Extraordinary Results

The Geek Way The Radical Mindset That Drives Extraordinary Results

Andrew McAfee

The Vision Code How to Create and Execute a Compelling Vision for your Business

The Vision Code How to Create and Execute a Compelling Vision for your Business

Oleg Konovalov

Alchemy The Magic of Original Thinking in a World of Mind-numbing Conformity

Alchemy The Magic of Original Thinking in a World of Mind-numbing Conformity

Rory Sutherland

The Practice Shipping Creative Work

The Practice Shipping Creative Work

Seth Godin

Marketing Rebellion The Most Human Company Wins

Marketing Rebellion The Most Human Company Wins

Mark W. Schaefer

Creating the Impossible

Creating the Impossible

Michael Neill

Find Your Why

Find Your Why

Simon Sinek

The Art Of Innovation

The Art Of Innovation

Tom Kelley

The Idea In You, TheThe

The Idea In You, TheThe

Martin Amor

Moonshot! Game-Changing Strategies to Build Billion-Dollar Businesses

Moonshot! Game-Changing Strategies to Build Billion-Dollar Businesses

John Scully

Business for Punks

Business for Punks

James Watt

The Go-Giver

The Go-Giver

Bob Burg

Creative Confidence

Creative Confidence

David Kelley

The Art of the Start 2.0

The Art of the Start 2.0

Guy Kawasaki

Brand Thinking and Other Noble Pursuits

Brand Thinking and Other Noble Pursuits

Debbie Millman

How To Be Interesting

How To Be Interesting

Jessica Hagy

Creative Confidence: Unleashing the Creative Potential Within Us All

Creative Confidence: Unleashing the Creative Potential Within Us All

Tom Kelley

The Icarus Deception - How High Will You Fly?

The Icarus Deception - How High Will You Fly?

All Marketers Are Liars: The Underground Classic That Explains How Marketing Really Works--And Why Authenticity Is the Best Marketing of All

All Marketers Are Liars: The Underground Classic That Explains How Marketing Really Works--And Why Authenticity Is the Best Marketing of All

Seth Godin

The Apple Experience: Secrets to Building Insanely Great Customer Loyalty

The Apple Experience: Secrets to Building Insanely Great Customer Loyalty

Carmine Gallo

All In: How the Best Managers Create a Culture of Belief and Drive Big Results

All In: How the Best Managers Create a Culture of Belief and Drive Big Results

Adrian Gostick

Linchpin: Are You Indispensable?

Linchpin: Are You Indispensable?

Seth Godin

Great by Choice: Uncertainty, Chaos, and Luck--Why Some Thrive Despite Them All

Great by Choice: Uncertainty, Chaos, and Luck--Why Some Thrive Despite Them All

Jim Collins

Business Model Generation A Handbook for Visionaries, Game Changers, and Challengers

Business Model Generation A Handbook for Visionaries, Game Changers, and Challengers

Alexander Osterwalder

Making ideas happen

Making ideas happen

Scott Belsky

The Unauthorized Guide to Doing Business the Richard Branson Way 10 Secrets of the World's Greatest Brand Builder

The Unauthorized Guide to Doing Business the Richard Branson Way 10 Secrets of the World's Greatest Brand Builder

Des Dearlove

Change by Design

Change by Design

Tim Brown

Tribes: We Need You to Lead Us

Tribes: We Need You to Lead Us

Seth Godin

Tribes

Tribes

Seth Godin

Free prize inside - How to make a purple cow

Free prize inside - How to make a purple cow

Seth Godin

The big moo

The big moo

Seth Godin

What Customers Want

What Customers Want

Ulwick, Anthony

Buzzmarketing Get People to Talk about Your Stuff

Buzzmarketing Get People to Talk about Your Stuff

Mark Hughes

Blue Ocean Strategy

Blue Ocean Strategy

W. Chan Kim

The New Culture of Desire 5 Radical New Strategies that Will Change Your Business and Your Life

The New Culture of Desire 5 Radical New Strategies that Will Change Your Business and Your Life

Melinda Davis

The 22 Immutable Laws of Branding

The 22 Immutable Laws of Branding

Al Ries

The Pursuit of Wow! Every Person's Guide to Topsy-Turvy Times

The Pursuit of Wow! Every Person's Guide to Topsy-Turvy Times

Tom Peters