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English

Persuading People

Paperback • 2014 • 1. edition

Persuading People

By Robert Cockcroft, Susan Cockcroft, Craig Hamilton, Laura Hidalgo Downing

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About the book

Combining theory with practice, this updated third edition suggests ways of actively enhancing the persuasive skills of a person, through insights gained from analysing ancient and modern rhetoric. Included are structured practical examples and suggestions for further reading to guide the student through the subject.

Book details

ISBN

9781137003676

Publisher

Macmillan Education UK

Published year

2014

Language

Edition

1

Original title

Persuading People

Format

Paperback

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