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Yes! 50 Secrets from the Science of Persuasion

Paperback • 2007 • English

Yes! 50 Secrets from the Science of Persuasion

By Noah J. Goldstein, Robert B. Cialdini, Steve Martin (CMC.)

1 Ratings • 5.0 of 5

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About the book

Most of us are only too aware that, whatever roles we have in today's fast-moving world, much of our success lies in getting others to say 'Yes' to our requests. What many people might not be aware of, though, is the vast amount of research that has been conducted on the influence process. What factors cause one person to say 'Yes' to the request of another? Yes! is full of practical tips based on recent academic research that shows how the psychology of persuasion can provide valuable insights ...Show more

Psychological theory, systems, schools and viewpoints
Psychological methodology
Child, developmental and lifespan psychology

Book details

ISBN

9781846680168

Publisher

Profile

Published year

2007

Language

English

Original title

Yes! 50 Secrets from the Science of Persuasion

Format

Paperback

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Reviews · 0

1 Ratings • 5.0 of 5

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