Pocket • 2014 • 1. utgave

The Oxford Handbook of Pricing Management

Name: The Oxford Handbook of Pricing Management
SKU: 9780198714811
Price: 299.0 NOK
Availability: InStock
ISBN: 9780198714811

0 vurderinger • 0.0 av 5

‌
‌

‌

‌
‌

‌

‌
‌
‌
‌
‌
‌
‌
‌

‌

Om boken

The Oxford Handbook of Pricing Management is a comprehensive guide to the theory and practice of pricing across industries, environments, and methodologies. The Handbook illustrates the wide variety of pricing approaches that are used in different industries. It also covers the diverse range of methodologies that are needed to support pricing decisions across these different industries. It includes more than 30 chapters written by pricing leaders from industry, consulting, and academia. It expla...Vis mer

Bedriftsøkonomi

Forretningsstrategi

Innovasjon i næringslivet

Om boken

ISBN

9780198714811

Forlag

Oxford University Press

Publiseringsår

2014

Språk

Utgave

Originaltittel

The Oxford Handbook of Pricing Management

Format

Pocket

Frakt og retur

Frakt

Brukte bøker sendes av selgeren. Forventet leveringstid etter pakken er sendt er 2-4 dager.

Returer

Kontakt selgeren etter levering.

Omtaler · 0

0 vurderinger • 0.0 av 5

Du vil kanskje også like

Strategy and Tactics of Pricing

Thomas T. Nagle

Pricing strategies: harvesting Product value

Robert M. Schindler

Consumer Behavior

Wayne D. Hoyer

Marketing Strategy and Competitive Positioning

Graham Hooley

Marketing management

Philip Kotler

Marketing Concepts & Strategies

UK) Simkin Lyndon (Oxford Brookes University

Pricing strategies: a marketing approach

Robert Abramson

Retailing Management

Michael Levy

Cost-Benefit Analysis

Vancouver) Boardman Anthony E. (University of British Columbia

The Oxford Handbook of Creative Industries

Candace Jones

Marketing Strategy

Robert Palmatier

Marketing Theory

The Pricing Journey

Stephan M. Liozu

The Oxford Handbook of International Antitrust Economics, Volume 1

Roger D. Blair

The Oxford Handbook of International Antitrust Economics, Volume 2

Roger D. Blair

The Strategy and Tactics of Pricing: Pearson New International Edition

Thomas Nagle,

Industrial organization

Don e

Pricing Strategies

Robert M. Schinder

Principles of marketing

Philip Kotler

Contextual Pricing

Robert Docters

The Oxford Handbook of Business History

Geoffrey Jones

The Oxford Handbook of Human Resource Management

Strategic advertising management

Larry Percy

Revenue Management and Pricing Case Studies and Applications

Ian Yeoman

Economics of Strategy

D. Besanko

Business Market Management Understanding, Creating, and Delivering Value

James C. Anderson

Retail Marketing

Peter McGoldrick

Product Management

Donald R. Lehmann

Financial Performance

Marc Bertoneche

Applied Industrial Economics

Louis Phlips

Cost & Effect

Robert S. Kaplan

Business marketing strategy : cases, concepts, and applications

V. Kasturi Rangan

The Theory og Industrial Organization

Jean Tirole

Managerial Economics

James L. Pappas

The Strategy and Tactics of Pricing

USA) Nagle Thomas T. (Deloitte Consulting

Principles and Practice of Marketing

David Jobber