The Strategy and Tactics of Pricing: Pearson New International Edition

Strategy and Tactics of Pricing

Thomas T. Nagle

Pricing strategies: harvesting Product value

Robert M. Schindler

Exploring Strategy: Text & Cases

Richard Whittingtong

Pris

Ragnhild Silkoset

Exploring strategy

Richard Whittington

Strategy - an international perspevtice

Bob Adelman

Marketing Concepts & Strategies

UK) Simkin Lyndon (Oxford Brookes University

Pricing strategies: a marketing approach

Robert Abramson

Strategy

Bob De Wit

Principles of Marketing Scandinavian Edition

Anders Parment

Cost Accounting

PEARSON MAGGIE

The Pricing Journey

Stephan M. Liozu

Valuation: Measuring and Managing the Value of Companies, University Edition

McKinsey & Company Inc

The Oxford Handbook of Pricing Management

Pearson New International Edition

Principles of Marketing

Philip Kotler,

Economics of Strategy Sixth Edition

David Besanko

Pricing Strategies

Robert M. Schinder

Strategic advertising management

Larry Percy

Contextual Pricing

Robert Docters

Strategy, Theory and Practice

Clegg, Stewart

Fundamentals of Strategy

Gerry Johnson,

Software Product Management and Pricing

Hans-Bernd Kittlaus

Priceless The Myth of Fair Value (and how to Take Advantage of It)

William Poundstone

The 1% Windfall

Rafi Mohammed

Marketing Management 13th edition

Philip Kotler

Microeconomics. A modern approach

Andrew Schotter

Corporate Finance

Jonathan Berk

Economics of Strategy

D. Besanko

Revenue Management and Pricing Case Studies and Applications

Ian Yeoman

Supply Network Strategies

Håkan Håkansson

Business marketing strategy : cases, concepts, and applications

V. Kasturi Rangan

The Strategy concept and Process

Arnoldo C.

The Strategy and Tactics of Pricing

USA) Nagle Thomas T. (Deloitte Consulting

Cost Management: A Strategic Emphasis

Edward Blocher