Nettbokhandelen for kjøp og salg av bøker.

Kom i gang

Lær å selge
Lær å kjøpe brukt
Kjøp pensumbøker
Logg inn eller registrer deg
Kjøp et gavekort
For forfattere

Kundeservice

Hjelp
Spor ordre
Brukervilkår
Personvernregler
Informasjonskapsler

Bookis

Om oss
Jobb hos oss!
Gi tilbakemelding
Sjangere

Kontakt oss

Rask levering med

Trygg betaling med

Visa
Mastercard
Vipps
Klarna

© 2026 Bookis AS

Norsk

Norge

Region er basert på IP-adresse

  1. Hjem
  5. Lederavgjørelser
  1. Hjem
  3. Sjangere
  7. Lederavgjørelser
Aligning Strategy and Sales

Innbundet • 2014 • 1. utgave

Aligning Strategy and Sales

Av Frank V. Cespedes

0 vurderinger • 0.0 av 5

‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌

Om boken

"The best sales book of the year" -- strategy+business magazine That gap between your company's sales efforts and strategy? It's real--and a huge vulnerability. Addressing that gap, actionably and with attention to relevant research, is the focus of this book. In Aligning Strategy and Sales, Harvard Business School professor Frank Cespedes equips you to link your go-to-market initiatives with strategic goals. Cespedes offers a road map to articulate strategy in ways that people in the field can ...Vis mer

Forretningsstrategi
Entreprenørskap
Lederavgjørelser

Om boken

ISBN

9781422196052

Forlag

Harvard Business Press

Publiseringsår

2014

Språk

Utgave

1

Originaltittel

Aligning Strategy and Sales

Format

Innbundet

Frakt og retur

Frakt

Brukte bøker sendes av selgeren. Forventet leveringstid etter pakken er sendt er 2-4 dager.

Returer

Kontakt selgeren etter levering.

Omtaler · 0

0 vurderinger • 0.0 av 5

Du vil kanskje også like

Strategy

Strategy

Øystein D. Fjeldstad

The Harvard Business Review Sales Management Handbook How to Lead High-Performing Sales Teams

The Harvard Business Review Sales Management Handbook How to Lead High-Performing Sales Teams

Prabhakant Sinha

Sales Management Analysis and Decision Making

Sales Management Analysis and Decision Making

Thomas N. Ingram

Digital Marketing Strategy Create Strategy, Put it Into Practice, Sell More

Digital Marketing Strategy Create Strategy, Put it Into Practice, Sell More

Niko Lahtinen

The JOLT Effect How High Performers Overcome Customer Indecision

The JOLT Effect How High Performers Overcome Customer Indecision

Matthew Dixon

Digital Marketing Strategy

Digital Marketing Strategy

Simon Kingsnorth

Sales Enablement

Sales Enablement

Byron Matthews

HBR's 10 must reads On Strategy

HBR's 10 must reads On Strategy

Harvard Business

Strategy Beyond the Hockey Stick

Strategy Beyond the Hockey Stick

Chris Bradley

The Lean Strategy: Using Lean to Create Competitive Advantage, Unleash Innovation, and Deliver Sustainable Growth

The Lean Strategy: Using Lean to Create Competitive Advantage, Unleash Innovation, and Deliver Sustainable Growth

Michael Balle

Exploring Strategy

Exploring Strategy

Gerry Johnson

Marketing Strategy

Marketing Strategy

Robert Palmatier

Strategy That Works

Strategy That Works

Paul Leinwand

Sales Force Management

Sales Force Management

USA) Johnston Mark W. (Rollins College

Sales Mind

Sales Mind

Helen Kensett

The Strategy Book

The Strategy Book

Max McKeown

Your Strategy Needs a Strategy

Your Strategy Needs a Strategy

Martin Reeves

Blue Ocean Strategy

Blue Ocean Strategy

W. Chan Kim

Zone to Win

Zone to Win

Geoffrey A Moore

Insight Selling : Surprising Research on What Sales Winners Do Differently

Insight Selling : Surprising Research on What Sales Winners Do Differently

Mike. Schultz

Strategic Management Concepts and Cases

Strategic Management Concepts and Cases

Frank T. Rothaermel

Tilt Shifting Your Strategy from Products to Customers

Tilt Shifting Your Strategy from Products to Customers

Niraj Dawar

The New Strategic Brand Management Advanced Insights and Strategic Thinking

The New Strategic Brand Management Advanced Insights and Strategic Thinking

Jean-Noël Kapferer

The Challenger Sale

The Challenger Sale

Matthew Dixon

Management of a Sales Force

Management of a Sales Force

Rosann L. Spiro

Selling Today Creating Customer Value

Selling Today Creating Customer Value

Gerald L. Manning

Rethinking Sales Management A Strategic Guide for Practitioners

Rethinking Sales Management A Strategic Guide for Practitioners

Beth Rogers

Managing for Stakeholders

Managing for Stakeholders

R. Edward

The Boston Consulting Group on Strategy Classic Concepts and New Perspectives

The Boston Consulting Group on Strategy Classic Concepts and New Perspectives

Carl W. Stern

Kellogg om Strategy

Kellogg om Strategy

David Dranove

Must-win Battles Creating the Focus You Need to Achieve Your Key Business Goals

Must-win Battles Creating the Focus You Need to Achieve Your Key Business Goals

J. Peter Killing

The New Strategic Selling The Unique Sales System Proven Successful by the World's Best Companies

The New Strategic Selling The Unique Sales System Proven Successful by the World's Best Companies

Robert B. Miller

Strategy Maps Converting Intangible Assets Into Tangible Outcomes

Strategy Maps Converting Intangible Assets Into Tangible Outcomes

Robert S. Kaplan

Positioning: The battle for your mind

Positioning: The battle for your mind

Al Ries,

Competing for the Future

Competing for the Future

Gary Hamel

The Sell

The Sell

Fredrik Eklund

Optimizing Digital Strategy

Optimizing Digital Strategy

Christopher Bones

The Strategy and Tactics of Pricing

The Strategy and Tactics of Pricing

USA) Nagle Thomas T. (Deloitte Consulting