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The JOLT Effect How High Performers Overcome Customer Indecision

Innbundet • 2022 • Engelsk

The JOLT Effect How High Performers Overcome Customer Indecision

Av Matthew Dixon, Ted McKenna

0 vurderinger • 0.0 av 5

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Om boken

From the bestselling co-author of The Challenger Sale, a paradigm-shattering approach to overcoming customer indecision and closing more sales In sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched business advice says to double down on your efforts to sell a buyer on all the ways they might win by choosing you and your business. But this approach backfires dramatically. Why? Because it completely gets wrong the p...Vis mer

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Entreprenørskap

Om boken

ISBN

9780593538104

Forlag

Penguin

Publiseringsår

2022

Språk

Engelsk

Originaltittel

The JOLT Effect How High Performers Overcome Customer Indecision

Format

Innbundet

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0 vurderinger • 0.0 av 5

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