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How Brands Grow

Innbundet • 2010 • Engelsk

How Brands Grow

Av Byron Sharp

1 vurderinger • 5.0 av 5

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Om boken

Voted AdAge's Most-Recommended Marketing Book of the Summer 2013.This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do and how loyalty programs really affect loyalty How Brands Grow presents decades of research in a style that is written for marketing professionals to grow their brands. It is the first book to present these laws in context and to explore t...Vis mer

Om boken

ISBN

9780195573565

Forlag

OUP Australia and New Zealand

Publiseringsår

2010

Språk

Engelsk

Originaltittel

How Brands Grow

Format

Innbundet

Frakt og retur

Frakt

Brukte bøker sendes av selgeren. Forventet leveringstid etter pakken er sendt er 2-4 dager.

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Omtaler · 0

1 vurderinger • 5.0 av 5

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