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All marketers are liars

Innbundet • 2009 • Engelsk

All marketers are liars

Av Seth Godin

0 vurderinger • 0.0 av 5

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Om boken

eth Godin's three essential questions for every marketer: "What's your story?" "Will the people who need to hear this story believe it?" "Is it true?" All marketers tell stories. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a $1 glass. We believe that an $80,000 Porsche is vastly superior to a $36,000 Volkswagen that's virtually the same car.

Om boken

ISBN

9781591843030

Publiseringsår

2009

Språk

Engelsk

Originaltittel

All marketers are liars

Format

Innbundet

Frakt og retur

Frakt

Brukte bøker sendes av selgeren. Forventet leveringstid etter pakken er sendt er 2-4 dager.

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Omtaler · 0

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