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22 Immutable Laws of Marketing: Violate them at your own risk

Pocket • 1994 • Engelsk

22 Immutable Laws of Marketing: Violate them at your own risk

Av Al Ries, Jack Trout

0 vurderinger • 0.0 av 5

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Om boken

There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout--the world-renowned marketing consultants and bestselling authors of Positioning--note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics, especially gravity. Why then, they ask, shouldn't there also be laws of marketing that must be followed to launch and maintain winning brands? In The 22 Immutable Laws of Marketing, Ries and Trout offer a...Vis mer

Samfunn og samfunnsvitenskap
Psykologi
Økonomi, finans, næringsliv og ledelse

Om boken

ISBN

9780887306662

Publiseringsår

1994

Språk

Engelsk

Originaltittel

22 Immutable Laws of Marketing: Violate them at your own risk

Format

Pocket

Frakt og retur

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Brukte bøker sendes av selgeren. Forventet leveringstid etter pakken er sendt er 2-4 dager.

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Omtaler · 0

0 vurderinger • 0.0 av 5

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