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English

The Power of Persuasion: How We're Bought and Sold

Paperback • 2006 • English

The Power of Persuasion: How We're Bought and Sold

By Robert Levine

0 Ratings • 0.0 of 5

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About the book

"An engaging, highly readable survey of the sophisticated methods of persuasion we encounter in various situations. From television to telemarketing and from self-deception to suicide cults, Levine takes a hard look at all the ways we attempt to persuade each other--and how and why they work (or don't). . . . The next time you wonder what possessed you to pay $50 for a medallion commemorating the series finale of Friends, you'll know where to turn." --Slashdot.org "If you're like most people...Show more

Book details

ISBN

9780471763178

Publisher

JOHN WILEY SONS

Published year

2006

Language

English

Original title

The Power of Persuasion: How We're Bought and Sold

Format

Paperback

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