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Yes!

Paperback • 2017 • 1. edition

Yes!

By Noah Goldstein

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About the book

Since its publication in 2007, Yes! has shown how small changes can make a big difference to everyone's powers of persuasion - both at work and at home. Every day, we face the challenge of persuading others to do what we want. But what makes people say 'yes' to our requests? Based on decades of research into the psychology of persuasion, this book reveals many remarkable insights that will help you be more persuasive both at work and at home. Co-written by the world's most quoted expert on influ...Show more

Business communication and presentation

Book details

ISBN

9781781257425

Publisher

Profile Books Ltd

Published year

2017

Language

Edition

1

Original title

Yes!

Format

Paperback

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