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Hegarty on Advertising

Innbundet • 2017 • 1. utgave

Hegarty on Advertising

Av John Hegarty

1 vurderinger • 5.0 av 5

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Om boken

First published by Thames & Hudson in 2011, this is a book that no creative professional should be without. Written by one of the world's leading advertising men, it contains over four decades of wisdom and insight from the man who put Nick Kamen into a laundrette for Levi Strauss and gave Audi the immortal `Vorsprung durch Technik', among many, many other highly successful campaigns for major brands. This revised and expanded edition discusses the changes that have taken place in the advertisin...Vis mer

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Om boken

ISBN

9780500293638

Forlag

Thames & Hudson Ltd

Publiseringsår

2017

Språk

Utgave

1

Originaltittel

Hegarty on Advertising

Format

Innbundet

Frakt og retur

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Omtaler · 0

1 vurderinger • 5.0 av 5

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