Digital Selling

Paperback • 2016 • 1. edition

Digital Selling

By Grant Leboff

0 Ratings • 0.0 of 5

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About the book

Sales and marketing functions are increasingly converging, with lead generation now frequently arising from digital promotional campaigns, opportunities for tried and tested consultative sales techniques diminishing in the face of scarce customer attention and availability, as well as a plethora of readily accessible comparative product information. To take part in this process, salespeople need to understand and interact with customers via multiple channels, participating in social media in col...Show more

Sales and marketing management

Book details

ISBN

9780749475079

Publisher

Kogan Page Ltd

Published year

2016

Language

Edition

1

Original title

Digital Selling

Format

Paperback

Shippping and returns

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Used books are shipped by the seller. Expected delivery after package is sent is 2-4 days.

Returns

Contact the seller after delivery.

Reviews · 0

0 Ratings • 0.0 of 5

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