The social marketplace for new and used books.

Get started

Learn to sell
Learn to buy
Buy textbooks
Sign up
Buy a giftcard
For the authors

Support

Help
Track a shipment
Terms of use
Privacy policy
Cookies policy

Company

About us
Work with us
Give feedback
Categories

Contact us

Fast delivery with

Safe payments by

Visa
Mastercard
Vipps
Klarna

© 2026 Bookis AS

English

The Third Screen

Paperback • 2014 • 1. edition

The Third Screen

By Chuck Martin

0 Ratings • 0.0 of 5

‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌

About the book

With the "first screen"-the television-companies sent ads directly into consumers' living rooms, reaching millions with one campaign. The "second screen"-the personal computer-increased interaction between companies and consumers and allowed for immediate customer feedback. Now, the "third screen"-the mobile device- changed the game in an even more revolutionary way. The Third Screen: The Ultimate Guide to Mobile Marketing defines the implications, strategies, and tactics used to thrive in busin...Show more

Book details

ISBN

9781857886238

Publisher

Hodder & Stoughton General Division

Published year

2014

Language

Edition

1

Original title

The Third Screen

Format

Paperback

Shippping and returns

Shipping

Used books are shipped by the seller. Expected delivery after package is sent is 2-4 days.

Returns

Contact the seller after delivery.

Reviews · 0

0 Ratings • 0.0 of 5

You might also like

Ultimate Guide to Social Media Marketing

Ultimate Guide to Social Media Marketing

Eric Butow

Understanding Digital Culture

Understanding Digital Culture

Vincent Miller

Digital Media Ethics

Digital Media Ethics

Charles Ess

Groundswell

Groundswell

Digital Marketing Strategy

Digital Marketing Strategy

Simon Kingsnorth

They Ask, You Answer A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer

They Ask, You Answer A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer

Marcus Sheridan

Marketing Rebellion The Most Human Company Wins

Marketing Rebellion The Most Human Company Wins

Mark W. Schaefer

Social Media Marketing

Social Media Marketing

Stephan Dahl

The Screen Media Reader

The Screen Media Reader

Digital Branding

Digital Branding

Daniel Rowles

Machine, Platform, Crowd

Machine, Platform, Crowd

Andrew McAfee

Digital Marketing Excellence

Digital Marketing Excellence

Dave Chaffey

The New Rules of Marketing and PR

The New Rules of Marketing and PR

David Meerman Scott

The Third Wave

The Third Wave

Steve Case

Marketing 4.0: Moving from Traditional to Digital

Marketing 4.0: Moving from Traditional to Digital

Philip Kotler

Understanding Digital Marketing

Understanding Digital Marketing

Damian Ryan

Customer Relationship Management

Customer Relationship Management

Francis Buttle

Transmedia Marketing

Transmedia Marketing

Anne Zeiser

Networked

Networked

Lee Rainie

Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers

Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers

Geoffrey A. Moore

Age of context

Age of context

Robert Scoble

About Face: The Essentials of Interaction Design

About Face: The Essentials of Interaction Design

Alan Cooper

The Second Machine Age

The Second Machine Age

Erik (MIT) Brynjolfsson

Digital Storytelling

Digital Storytelling

Carolyn Handler Miller

The Magazine from Cover to Cover

The Magazine from Cover to Cover

Sammye Johnson

Digital Distuption

Digital Distuption

James McQuivey

Socialnomics

Socialnomics

Erik Qualman

The new rules of marketing & PR

The new rules of marketing & PR

David Meerman

Web Copy That Sells

Web Copy That Sells

Maria Veloso

The Impulse Economy

The Impulse Economy

Gary Schwartz

Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy

Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy

Martin Lindstrom

Mobile First

Mobile First

Luke Wroblewski

Grown Up Digital: How the Net Generation is Changing Your World

Grown Up Digital: How the Net Generation is Changing Your World

Don Tapscott

Social Communication in Advertising Consumption in the Mediated Marketplace

Social Communication in Advertising Consumption in the Mediated Marketplace

William Leiss

The Movie Business Book: Third Edition

The Movie Business Book: Third Edition

Jason E. Squire

Principles and practice of marketing

Principles and practice of marketing

David Jobber