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Machine, Platform, Crowd

Hardcover • 2017 • English

Machine, Platform, Crowd

By Andrew McAfee

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About the book

We live in strange times. A machine plays the strategy game Go better than any human; upstarts like Apple and Google destroy industry stalwarts such as Nokia; ideas from the crowd are repeatedly more innovative than those from corporate research laboratories. Andrew McAfee and Erik Brynjolfsson know what it takes to master this digital-powered shift: we must rethink the integration of minds and machines, of products and platforms, and of the core and the crowd. The balance now favours the second...Show more

Business and Management

Book details

ISBN

9780393254297

Publisher

WW Norton & Co

Published year

2017

Language

English

Original title

Machine, Platform, Crowd

Format

Hardcover

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