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The Communication Strategy Handbook Toolkit for Creating a Winning Strategy

Paperback • 2019 • English

The Communication Strategy Handbook Toolkit for Creating a Winning Strategy

By Betteke van Ruler, Frank Körver

0 Ratings • 0.0 of 5

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About the book

Strategic development is one of the most daunting challenges that faces any professional, no matter the field. After all, stakes are high. Developing effective strategies can put you on the path to becoming a trusted advisor and a valued employee. The Communication Strategy Framework introduced in this handbook has been designed to help professionals make targeted choices toward strategic communication. Taking an iterative approach and continually reflecting on whether your choices remain congru...Show more

Communication studies
Semiotics / semiology
Decolonisation of knowledge / Decoloniality

Book details

ISBN

9781433156571

Publisher

Lang Publishing, Incorporated, Peter

Published year

2019

Language

English

Original title

The Communication Strategy Handbook Toolkit for Creating a Winning Strategy

Format

Paperback

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