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The Routledge Handbook of Strategic Communication

Hardcover • 2014 • 1. edition

The Routledge Handbook of Strategic Communication

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About the book

The Routledge Handbook of Strategic Communication provides a comprehensive review of research in the strategic communication domain and offers educators and graduate-level students a compilation of approaches to and studies of varying aspects of the field. The volume provides insights into ongoing discussions that build an emerging body of knowledge.Focusing on the metatheoretical, philosophical, and applied aspects of strategic communication, the parts of the volume cover: * Conceptual foundati...Show more

Book details

ISBN

9780415530019

Publisher

Taylor & Francis Ltd

Published year

2014

Language

Edition

1

Original title

The Routledge Handbook of Strategic Communication

Format

Hardcover

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