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The Handbook of Communication and Corporate Reputation

Paperback • 2015 • English

The Handbook of Communication and Corporate Reputation

By Craig E. Carroll

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About the book

With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell s series of handbooks on communication and media reflects the growing visibility of large businesses ethical profiles, and tracks the benefits that positive public attitudes can bring. * Serves as the definitive research collection for a fast-growing field featuring contributions by key international scholars * Brings together state-of-the-art communicati...Show more

Communication studies
Semiotics / semiology
Decolonisation of knowledge / Decoloniality

Book details

ISBN

9781119061236

Publisher

John Wiley & Sons Inc

Published year

2015

Language

English

Original title

The Handbook of Communication and Corporate Reputation

Format

Paperback

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