Nettbokhandelen for kjøp og salg av bøker.

Kom i gang

Lær å selge
Lær å kjøpe brukt
Kjøp pensumbøker
Logg inn eller registrer deg
Kjøp et gavekort
For forfattere

Kundeservice

Hjelp
Spor ordre
Brukervilkår
Personvernregler
Informasjonskapsler

Bookis

Om oss
Jobb hos oss!
Gi tilbakemelding
Sjangere

Kontakt oss

Rask levering med

Trygg betaling med

Visa
Mastercard
Vipps
Klarna

© 2026 Bookis AS

Norsk

Norge

Region er basert på IP-adresse

Marketing Beyond the Textbook

Pocket • 2015 • Engelsk

Marketing Beyond the Textbook

Av Christofer Laurell, Ph D Christofer Laurell, Anders Parment

0 vurderinger • 0.0 av 5

‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌

Om boken

Fierce competition resulting from digitization, social media and increasingly powerful customer demands require marketing strategies that go beyond introductory marketing textbooks. These twelve essays expand the depth and scope of the reader's marketing knowledge.

Om boken

ISBN

9789144105253

Forlag

Professional Publishing Svc.

Publiseringsår

2015

Språk

Engelsk

Originaltittel

Marketing Beyond the Textbook

Format

Pocket

Frakt og retur

Frakt

Brukte bøker sendes av selgeren. Forventet leveringstid etter pakken er sendt er 2-4 dager.

Returer

Kontakt selgeren etter levering.

Omtaler · 0

0 vurderinger • 0.0 av 5

Du vil kanskje også like

Foundations of Marketing

Foundations of Marketing

John Fahy

Marketing Management

Marketing Management

Philip Kotler

Digital marketing fundamentals

Digital marketing fundamentals

Marjolein visser

Social Media

Social Media

Jason McDonald

Marketing Strategy For The Creative And Cultural Industries

Marketing Strategy For The Creative And Cultural Industries

Bonita M. Kolb

Marketing

Marketing

University of Leicester) Baines Paul (Professor of Political Marketing

Marketing Concepts & Strategies

Marketing Concepts & Strategies

UK) Simkin Lyndon (Oxford Brookes University

Kotler: Marketing Management_p4

Kotler: Marketing Management_p4

Phil T. Kotler

Digital Marketing

Digital Marketing

Annmarie Hanlon

Marketing Rebellion The Most Human Company Wins

Marketing Rebellion The Most Human Company Wins

Mark W. Schaefer

Digital Marketing Strategy

Digital Marketing Strategy

Simon Kingsnorth

E-marketing

E-marketing

USA) Strauss Judy (University of Nevada Reno

Marketing Strategy

Marketing Strategy

Robert Palmatier

Principles of Marketing

Principles of Marketing

Dr. Philip T. Kotler

Marketing Theory

Marketing Theory

Principles of Marketing Scandinavian Edition

Principles of Marketing Scandinavian Edition

Anders Parment

Marketing 4.0: Moving from Traditional to Digital

Marketing 4.0: Moving from Traditional to Digital

Philip Kotler

Understanding Digital Marketing

Understanding Digital Marketing

Damian Ryan

Integrated marketing communications

Integrated marketing communications

Chitty

Essentials of Marketing

Essentials of Marketing

Paul Baines

Marketing Communications A European Perspective

Marketing Communications A European Perspective

Patrick de Pelsmacker

Marketing Channels

Marketing Channels

Bert Rosenbloom

Marketing 3.0 From Products to Customers to the Human Spirit

Marketing 3.0 From Products to Customers to the Human Spirit

Philip Kotler

Global Marketing A Decision-oriented Approach

Global Marketing A Decision-oriented Approach

Svend Hollensen

International Marketing: Eleventh Edition

International Marketing: Eleventh Edition

Philip R.

Direct and Interactive Marketing

Direct and Interactive Marketing

Sargeant, Adrian

Business marketing strategy : cases, concepts, and applications

Business marketing strategy : cases, concepts, and applications

V. Kasturi Rangan

Global Marketing

Global Marketing

Svend Hollensen

Social Media Marketing

Social Media Marketing

Tracy L. Tuten

Principles and Practice of Marketing

Principles and Practice of Marketing

David Jobber