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Pocket • 2019 • 1. utgave
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Om boken
The 2nd edition of R for Marketing Research and Analytics continues to be the best place to learn R for marketing research. This book is a complete introduction to the power of R for marketing research practitioners. The text describes statistical models from a conceptual point of view with a minimal amount of mathematics, presuming only an introductory knowledge of statistics. Hands-on chapters accelerate the learning curve by asking readers to interact with R from the beginning. Core topics in...Vis mer
Om boken
ISBN
9783030143152
Forlag
Springer Nature Switzerland AG
Publiseringsår
2019
Språk
Utgave
1
Originaltittel
R For Marketing Research and Analytics
Format
Frakt og retur
Frakt
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