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  2. E-handel: forretningsmessige aspekter
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  3. E-handel: forretningsmessige aspekter
Digital Analytics for Marketing

Pocket • 2017 • 1. utgave

Digital Analytics for Marketing

Av USA) Sponder Marshall (Baruch College and Rutgers University, New Zealand) Khan Gohar F. (University of Waikato

0 vurderinger • 0.0 av 5

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Om boken

This comprehensive book provides students with a "grand tour" of the tools needed to measure digital activity and implement best practices for using data to inform marketing strategy. It is the first text of its kind to introduce students to analytics platforms from a practical marketing perspective.Demonstrating how to integrate large amounts of data from web, digital, social, and search platforms, this helpful guide offers actionable insights into data analysis, explaining how to "connect the ...Vis mer

E-handel: forretningsmessige aspekter

Om boken

ISBN

9781138190689

Forlag

Taylor & Francis Ltd

Publiseringsår

2017

Språk

Utgave

1

Originaltittel

Digital Analytics for Marketing

Format

Pocket

Frakt og retur

Frakt

Brukte bøker sendes av selgeren. Forventet leveringstid etter pakken er sendt er 2-4 dager.

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Omtaler · 0

0 vurderinger • 0.0 av 5

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