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Marketing Research with SPSS

Pocket • 2008

Marketing Research with SPSS

Av Wim Janssen,

1 vurderinger • 3.0 av 5

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Om boken

<p>Marketing Research with SPSS</p><p> </p><p>Wim Janssens</p><p>Katrien Wijnen</p><p>Patrick De Pelsmacker             </p><p>Patrick Van Kenhove</p><p> </p><p>In the past, there have been Marketing Research books and there have been SPSS guide books. This book combines the two, providing a step-by-step treatment of the major choices facing marketing researchers when using SPSS. The authors offer a concise approach to analysing quantitative marketing research data in practice.</p><p> </p><p>Whe...Vis mer

Om boken

ISBN

9780273703839

Publiseringsår

2008

Språk

Originaltittel

Marketing Research with SPSS

Format

Pocket

Frakt og retur

Frakt

Brukte bøker sendes av selgeren. Forventet leveringstid etter pakken er sendt er 2-4 dager.

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Omtaler · 0

1 vurderinger • 3.0 av 5

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