Nettbokhandelen for kjøp og salg av bøker.

Kom i gang

Lær å selge
Lær å kjøpe brukt
Kjøp pensumbøker
Logg inn eller registrer deg
Kjøp et gavekort
For forfattere

Kundeservice

Hjelp
Spor ordre
Brukervilkår
Personvernregler
Informasjonskapsler

Bookis

Om oss
Jobb hos oss!
Gi tilbakemelding
Sjangere

Kontakt oss

Rask levering med

Trygg betaling med

Visa
Mastercard
Vipps
Klarna

© 2026 Bookis AS

Norsk

Norge

Region er basert på IP-adresse

  1. Hjem
  5. Bedriftsøkonomi
  1. Hjem
  3. Sjangere
  7. Bedriftsøkonomi
Principles of Corporate Communication

Pocket • 1995 • Engelsk • 1. utgave

Principles of Corporate Communication

Av C. B. M. van Riel

0 vurderinger • 0.0 av 5

‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌

Om boken

This work provides up-to-date, scientifically based models to analyze corporate image and corporate identity, plus techniques to improve the effectiveness of corporate communication programmes, planning and implementation. The book features a cross functional perspective, integrating theory from the public relations tradition, and marketing communications, and focuses on the interdependent relations between corporate strategy, corporate identity and corporate image. This work is intended for use...Vis mer

Bedriftsøkonomi
Kommunikasjon og presentasjon i næringslivet
Salg og markedsføring

Om boken

ISBN

9780131509962

Forlag

Prentice Hall

Publiseringsår

1995

Språk

Engelsk

Utgave

1

Originaltittel

Principles of Corporate Communication

Format

Pocket

Frakt og retur

Frakt

Brukte bøker sendes av selgeren. Forventet leveringstid etter pakken er sendt er 2-4 dager.

Returer

Kontakt selgeren etter levering.

Omtaler · 0

0 vurderinger • 0.0 av 5

Du vil kanskje også like

Marketing Communications A European Perspective

Marketing Communications A European Perspective

Patrick De Pelsmacker

Strategic Communication: An Introduction to Theory and Global Practice

Strategic Communication: An Introduction to Theory and Global Practice

Jesper Falkheimer

Principles of Strategic Communication

Principles of Strategic Communication

Derina Rhoda Holtzhausen

Principles of Integrated Marketing Communications

Principles of Integrated Marketing Communications

Lawrence Ang

Marketing Communications - A European Perspective

Marketing Communications - A European Perspective

Patrick De Pelsmacker

marketing communication a european perspective

marketing communication a european perspective

Patrick De Pelsmacker

Marketing Communications

Marketing Communications

Patrick De

Strategic Internal Communication

Strategic Internal Communication

Susanne Dahlman

Business Acumen for Strategic Communicators A Primer

Business Acumen for Strategic Communicators A Primer

Matthew W. Ragas

Corporate communication

Corporate communication

Peggy Simcic Brønn

Public Relations and Social Theory Key Figures, Concepts and Developments

Public Relations and Social Theory Key Figures, Concepts and Developments

Øyvind Ihlen

Crisis Communication

Crisis Communication

Martin N. Ndlela

Business Communication Developing Leaders for a Networked World

Business Communication Developing Leaders for a Networked World

Peter W. Cardon

Understanding Human Communication

Understanding Human Communication

Ronald B Adler

Markeds Kommunikasjon

Markeds Kommunikasjon

Lars E. Olsen

Advertising and Promotion: An Integrated Marketing Communications Perspective

Advertising and Promotion: An Integrated Marketing Communications Perspective

George E. Belch

The management game of communication

The management game of communication

Ton baetens

The Handbook of Communication and Corporate Reputation

The Handbook of Communication and Corporate Reputation

Craig E. Carroll

Integrated marketing communications

Integrated marketing communications

Chitty

The handbook of communication and corporate s…

The handbook of communication and corporate s…

Øyvind Ihlen

Fundamentals of Organizational Communication

Fundamentals of Organizational Communication

Pamela Shockley-Zalabak

Organizational Communication

Organizational Communication

Joshua Barbour

Effective Organisational Communication

Effective Organisational Communication

Richard Blundel, Kate Ippolito, David Donnarumma

Principles of marketing

Principles of marketing

Philip Kotler

Corporate Reputation Brand and Communication

Corporate Reputation Brand and Communication

Stuart Roper

Corporate Communication A Guide to Theory and Practice

Corporate Communication A Guide to Theory and Practice

Joep Cornelissen

Essentials of marketing communications 2

Essentials of marketing communications 2

Chris Fill

Reputation Management

Reputation Management

Sabrina Helm

Management communication

Management communication

Michael E.

Effective Organisational Communication Perspectives, Principles and Practices

Effective Organisational Communication Perspectives, Principles and Practices

Richard Blundel

Essentials of Corporate Communication

Essentials of Corporate Communication

Corporate Communication- A Stategic Approach to Building Reputation

Corporate Communication- A Stategic Approach to Building Reputation

Peggy Simcic Brønn and Roberta Wiig Berg

Communication Theories: origins, methods and users in the mass media

Communication Theories: origins, methods and users in the mass media

James W

Effective Public Relations

Effective Public Relations

Cutlip, Scott M.; Center, Allen H.; Broo

Organizational Crisis Communication

Organizational Crisis Communication

Finn Frandsen