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Economics, Finance, Business and Management

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Economics, Finance, Business and Management

INFLUENCE

Paperback • 2021 • English

INFLUENCE: The psychology of persuasion

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About the book

The foundational and wildly popular go-to resource for influence and persuasion—a renowned international bestseller, with over 5 million copies sold—now revised adding: new research, new insights, new examples, and online applications. In the new edition of this highly acclaimed bestseller, Robert Cialdini—New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion—explains the psychology of why people say yes and how to apply these insights...Show more

Economics, Finance, Business and Management

Book details

Published year

2021

Language

English

Original title

INFLUENCE

Format

Paperback

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