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Service Management: Operations, Strategy, Information Technology

Paperback • 2018 • 1. edition

Service Management: Operations, Strategy, Information Technology

By James Fitzsimmons, Mona Fitzsimmons, Sanjeev Bordoloi

0 Ratings • 0.0 of 5

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About the book

The ninth edition continues to acknowledge and emphasize the essential uniqueness of service management. The text is organized in four parts: Part One: Understanding Services, which provides a historical context as well as distinguishes the distinctive characteristics of service operations; Part Two: Designing the Service Enterprise, which covers designing the service enterprise to support the competitive strategy; Part Three: Managing Service Operations that details topics such as Managing Capa...Show more

Business and Management

Book details

ISBN

9781260092424

Publisher

McGraw-Hill Education

Published year

2018

Language

Edition

1

Original title

Service Management: Operations, Strategy, Information Technology

Format

Paperback

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