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HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)

Pocket • 2017 • 1. utgave

HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)

Av Philip Kotler, Andris Zoltners, Manish Goyal, Jr. Anderson James C.

0 vurderinger • 0.0 av 5

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Om boken

Sales isn't about pushing products or being efficient; it's about building the right systems to manage and empower your salespeople.If you read nothing else on sales, read these 10 articles. We've combed through hundreds of Harvard Business Review; articles and selected the most important ones to help you understand how to create the conditions for sales success.This book will inspire you to:Understand your customer's buying centerIntegrate your sales and marketing operationsAssess your business...Vis mer

Salgs- og markedsføringsledelse

Om boken

ISBN

9781633693272

Forlag

Harvard Business Review Press

Publiseringsår

2017

Språk

Utgave

1

Originaltittel

HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)

Format

Pocket

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Omtaler · 0

0 vurderinger • 0.0 av 5

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