Marketing - An Introduction: Second Edition

Business-to-business marketing

Helen McGrath, Ross Brennan, Louise Canning

Marketing

Paul Baines

Services Marketing

Jochen Wirtz

Foundations of Marketing

John Fahy and David Jobber

Kotler: Marketing Management_p4

Phil T. Kotler

Marketing Concepts & Strategies

UK) Simkin Lyndon (Oxford Brookes University

Digital Marketing

Dave Chaffey

Marketing management

Kotler Keller

Marketing Management (3rd edition)

Philip Kotler,

Marketing Theory

Principles of Marketing, Global Edition

Philip Kotler,

Marketing Fashion: Strategy, Branding and Promotion - 2nd edition

Henrik Kubel

Marketing an Introduction

Rosalind Masterson

Essentials of Marketing

Paul Baines

E-Marketing

Judy Strauss

Marketing Channels

Bert Rosenbloom

Marketing planning

Stephan sorger

Essentials of marketing communications 2

Chris Fill

Global Marketing Management

Masaaki Katobe

Marketing Research

Naresh K. Malhotra

Marketing Research An Applied Orientation

Natesh K. Malhotra

Marketing A Critical Textbook

Nick Ellis

Marketing Management 13th edition

Philip Kotler

Marketing Management: First European Edition

Philip Kotler,

International Marketing

Ghauri

Principles and practice of marketing

David Jobber

Retail Marketing

Peter McGoldrick

Principles of Marketing

Frances Brassington

Business marketing strategy : cases, concepts, and applications

V. Kasturi Rangan