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E-Commerce 2018, Global Edition

Paperback • 2018 • 1. edition

E-Commerce 2018, Global Edition

By Kenneth C. Laudon, Carol Guercio Traver

1 Ratings • 5.0 of 5

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About the book

For courses in e-commerce.An in-depth look into the evolving field of e-commerceE-commerce 2018: business. technology. society provides students with a deep dive into the field of e-commerce. Authors Laudon and Traver focus on the most important concepts, terms, and empirical data to help give a comprehensive introduction to this constantly changing field. The textbook uses thought-provoking content and relevant references to teach students about how e-commerce is shifting the global economy. Th...Show more

E-commerce: business aspects

Book details

ISBN

9781292251707

Publisher

Pearson Education Limited

Published year

2018

Language

Edition

1

Original title

E-Commerce 2018, Global Edition

Format

Paperback

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Reviews · 0

1 Ratings • 5.0 of 5

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