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About the book
There is a growing concern about the rise of gambling in many countries. With the expansion of online gambling opportunities and the relaxation of restrictions on gambling around the world, the industry has increased their investment in marketing activities. The use of diverse and highly visible promotional reminders has been identified as an important influence on problem gambling. Gambling critics, activists and some media campaigns have called for tighter controls over gambling advertising an...Show more
Book details
ISBN
9781787699243
Publisher
Emerald Publishing Limited
Published year
2019
Language
Edition
1
Original title
Gambling Advertising
Format
Hardcover
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