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Consumer Bahavior: Buying, Having and Being

Innbundet • 2020

Consumer Bahavior: Buying, Having and Being

Av Michael R. Solomon

11 vurderinger • 4.8 av 5

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Om boken

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. For consumer behavior courses. Beyond consumer behavior: How buying habits shape identity A #1 best-selling text for consumer behavior courses, Solomon's Consumer Behavior: Buying, Having, and Beingcovers what happens before, during, and after the point of purchase. It investigates how h...Vis mer

Om boken

ISBN

9781292318103

Publiseringsår

2020

Språk

Originaltittel

Consumer Bahavior: Buying, Having and Being

Format

Innbundet

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Frakt

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11 vurderinger • 4.8 av 5

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