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Paperback • 2017 • 1. edition
By Daniel Rowles, Thomas Brown
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About the book
WINNER: CMI Management Book of the Year Awards 2018 - Management Futures CategoryBuilding Digital Culture aims to answer a simple question: How can organizations succeed when the environment they operate in is changing so quickly? The last thing businesses need today is a digital strategy. Instead, their strategy needs to be fit for our fast-changing digital world, where businesses have more data than they know what to do with, a media landscape that's exploded in size and complexity, the risk o...Show more
Book details
ISBN
9780749479657
Publisher
Kogan Page Ltd
Published year
2017
Language
Edition
1
Original title
Building Digital Culture
Format
Paperback
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