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Understanding Public Relations

Paperback • 2018 • 1. edition

Understanding Public Relations

By Lee Edwards

2 Ratings • 5.0 of 5

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About the book

This book argues that public relations is not merely an organizational tool, but a powerful influence on social and political life. From carefully considered communication by multinational corporations, to government campaigns that manage public opinion, to the self-promotion of celebrities via social media, public relations is central to our individual and collective lives.Understanding Public Relations introduces a socio-cultural approach to public relations as a way of analysing the growing i...Show more

Book details

ISBN

9781473913103

Publisher

SAGE Publications Ltd

Published year

2018

Language

Edition

1

Original title

Understanding Public Relations

Format

Paperback

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Other versions

Understanding Public Relations

Understanding Public Relations

Hardcover · 2018

Reviews · 0

2 Ratings • 5.0 of 5

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